Air Travel is a travel-based mobile service product launched by China Civil Aviation Information Network Co., Ltd. in 2012, which can provide passengers with timely and accurate travel information, including aircraft type, previous flight take-off and landing information, and airport boarding. Information, aviation weather and other information, and provide additional services including online seat selection and online check-in.
Since it is developed by TravelSky, it shares the electronic ticket information that TravelSky is in a monopoly position, so AirTravel has the huge advantage of timely and fast information in civil aviation travel.
1.2 Market Analysis
Chart 1 China Civil Aviation Passenger Traffic Monthly Traffic
According to data from Oriental Fortune.com, China's civil aviation passenger traffic has tripled from 17 million per month in January 2009 to 53 million per month in January 2019.
Although 2020 was affected by the new country email list crown epidemic, the air passenger traffic decreased significantly, but after the epidemic eased, the recovery of the aviation industry market was obvious. Therefore, the number of people traveling by air in China will inevitably continue to increase in the future.
Chart 3 The punctuality rate of the four major airport clusters in China
According to the Baidu Search Index, the trend of search terms for flight dynamics was increasing before the epidemic. It shows that the user's information demand for flight dynamics is increasing.
As shown in Figure 3, the punctuality rate of departures at major airports in China is around 70%, and the average delay is often around 30 minutes. Due to the information asymmetry between passengers and airlines, unexplained flight delays, and the unknown length of delays cause emotional anxiety among passengers.
Therefore, aviation information APPs such as Air Travel and Flying Changzhun were born.
1.3 Product Highlights
The biggest highlight of Air Travel, developed by China Civil Aviation Information Network Co., Ltd., is the speed and accuracy of information.
Backed by TravelSky's database, Airline only needs the user to input identity information to synchronize all itineraries, and efficient data transmission allows Airline to obtain flight status faster than the boarding gate display, whether it will be delayed , how long is the delay, why the delay and a series of information.
The core competitiveness of the app is that official data from airports and airlines will be provided to TravelSky accurately and presented on the app.